Rhino Smashburger Co.
Designed complimenting brand for Hoyo's Kitchen owners new smashburger concept. Project included concepts through full design development of brand identity set, store mascot, interior design elements and environmental graphics. Production of store signage, marketing materials, social media, packaging and collateral, along with other design elements all highlight the new concept while maintaining connections to the restaurant owners Somali heritage.
Client: Rhino Smashburger Co.
Timeframe: June - October 2024
Replaced an existing Hoyo's Kitchen location in New Albany's Bubbly Food Hall